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hey, so if you tune into my YouTube channel in 30mins you’re gonna see me do a 15mins live (body)weight training. Why the heck would I do that as a serial entrepreneur?
1- because it builds accountability into my own training. i’m usually training for ultra 100km+ runs but now i’m bodybuilding, working out 3 times a day.
2- My HIIT playlist value for my listeners - hopefully, some follow the workout along. the greatest gift IMO is health. and no better health pill than sports
3- I’m building a YouTube empire. I will edit out these videos and compile them into clean HIIT workouts (follow along)
4- For now I’ll promote my own brand preventivehealthmedecine.com in the YouTube description. Hopefully, I’ll have a lead magnet soon for this “done for you” biological age reduction company of mine. I’ll also be working on biohackergpt.com and have a lower-ticket SaaS offer for this.
5- I want to build a different concept out of these videos, not just “follow along workouts”, but “David Goggins type of content in which I give advice while working out. “Painsights” of some kind.
What do you think about this new venture of mine? I’ve been doing these live workouts for 5+ years now, but will start investing more into it. Do you think I should move these to a separate dedicated channel? I still want my audience to be Founders/CEOs..
And yes, Nike is sponsoring my newsletter. One of my favorite brands (recently bought badass soccer, skate and basketball shoes from them).